Hello! I'm Janice Hurlburt, your dedicated online visibility strategist and mentor in digital marketing.
From navigating ocean swells to navigating the digital world—I've always been drawn to complex challenges that require both strategy and intuition.
My path to online marketing isn't traditional, and that's exactly what makes it effective. I've sailed international waters where split-second decisions matter, managed multi-million dollar civil engineering projects where precision is everything, and coordinated the development of 12 master-planned communities where vision becomes reality.
Each of these experiences taught me something crucial: success isn't just about technical skills. It's about seeing the bigger picture, adapting to changing conditions, and building something that lasts.
Now I bring that same strategic thinking to your online presence. Whether you're struggling to stand out in a crowded market or feeling overwhelmed by constantly changing digital trends, I help you cut through the noise with strategies that actually work.
My approach is simple: understand your unique story, identify what makes you different, and create an online presence that attracts the right people at the right time.
Why Choose Me
Here's what sets me apart: I solve problems others can't see coming.
My unconventional background isn't just interesting, it's practical. The same strategic thinking that helped me coordinate 12 master-planned communities now helps me see opportunities in your digital presence that others miss. The project management skills I used in complex engineering projects? They ensure your online strategy actually gets implemented, not just planned.
I understand you didn't start your business to become a digital marketing expert. You want to focus on what you do best while knowing your online presence is working for you, not against you.
That's where I come in. When you work with me and my team, you're not just getting technical skills. You're getting someone who anticipates challenges, adapts to changing conditions, and builds strategies that last.
What I Do
I take the complexity out of digital marketing so you can focus on growing your business.
I specialize in optimizing websites, email marketing, and managing online systems like Acuity Scheduling to save you time and enhance your business operations. Whether you need a robust marketing funnel or a sleek, SEO-optimized website, I'm here to deliver top-notch results.
Here's what clients are saying:
"Janice transformed our digital operations, streamed our processes and boost our online engagement."
"Her strategic approach and technical skills have been invaluable to our business growth."
Ready to see what's possible? Book a consultation to discover how I can save you time
and increase your online visibility.
My Journey
Every twist in my path led me here for a reason.
From drafting architectural blueprints to managing high-stakes construction projects, every role taught me something valuable about anticipating challenges and finding solutions that work. Living aboard a sailboat and running a charter business showed me the importance of adaptability and strategic foresight.
As an entrepreneur myself, I understand the unique challenges you face. I've been where you are, wondering how to make your expertise visible to the people who need it most.
Professional Credentials
I'm a certified Acuity Scheduling expert and a seasoned online visibility strategist. I stay current through continuous learning in professional seminars and mastermind groups, ensuring you benefit from the latest digital marketing innovations.
From 2018 to 2022, I was honored to serve as a digital marketing mentor for Freelance University, answering daily questions about digital marketing and business management from entrepreneurs around the world.
My Background

Born and raised in Southern California, right next to the magical world of Disneyland, I embraced a life of vibrancy and challenge from a young age.
I was born with 70% hearing loss, but it was not diagnosed until I was five, when I was fitted with hearing aids. This challenge never held me back but instead taught me resilience and determination.
I danced on "American Bandstand" as a teenager, capturing a memorable moment with Dick Clark. Years later, at a Jefferson Starship concert in Coachella, I met the love of my life. He was a sailor who had lived an incredible life aboard a sailboat with his family in the Caribbean during the 60s, a time when it was still a wild, unexplored paradise. His father was an underwater contractor building seawalls. As a child, he dove among galleons laden with cannonballs, a testament to a bygone era.
My spirit of adventure has taken me from snowy slopes to tropical islands, where I pursued passions like snow skiing, waterskiing, scuba diving, and sailing. Now, I enjoy the tranquility of my desert home with its saltwater pool.
I'm dedicated to helping you find as much joy in your business and life as I can see in mine. Together, let's channel this energy and enthusiasm into every endeavor.
Bringing you fair winds and following seas,



















